Director, Marketing Campaigns & Content
Reports to: Chief Marketing Officer
FLSA Status: Exempt
Summary of Position:
VisitPay is looking for an experienced Director of Marketing Campaigns and Content to take the lead in developing integrated brand-to-demand marketing campaigns in support of key business goals. This individual will lead a cross-functional team and be accountable for planning, developing, launching, and executing buyer-centric marketing campaigns. The Campaigns and Content Director will be responsible for measuring, reporting, and optimizing marketing tactics to attract and retain customers, as well as managing budget, agency and other third-party relationships. S/he will provide forward-thinking ideas to create and apply content across all paid, owned and earned channels, including the company’s digital presence.
Competencies for success:
VisitPay is a well-funded growth stage company in a $400B market. We are nationally focused and work closely with some of the largest and most well-respected health systems in the country. Our innovative and compelling SaaS-based platform is capturing significant share in the massive and growing patient payments market. Our solutions help healthcare systems optimize their revenue while providing patients with a much improved and compassionate billing experience.
Located in beautiful Boise, Idaho, you will have the opportunity to work with an exceptional leadership team who has significant experience building companies in consumer finance, software, and analytics, and enjoy a competitive salary, benefits, and equity appreciation rights, as well as a work/life balance suited to enjoy the beautiful landscape Idaho provides.
Equal Employment Opportunity Employer
VisitPay is an equal opportunity employer, and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability status, protected veteran status, or any other characteristic protected by law.
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